Helm believes that merely translating content into different languages is not enough. Dynamic translation may convert words from one language to another, but it often fails to grasp the nuances and intent behind the conversation. This is where Natural Language Understanding (NLU) steps in.
Helm Engine™ harnesses the potential of NLU to facilitate meaningful interactions. With the ability to understand user intent, it ensures that communication goes beyond simple translation and interprets the context behind customer inquiries, allowing brands to respond appropriately and enhance the overall user experience. In some cases – where there is no good way to translate technical jargon – language experts are brought in to enhance the machine translations, keeping the human in the loop.
The appetite for multilingual communication is growing, and Helm is at the forefront of this movement. Its platform supports all 11 official spoken languages of South Africa, as well as any other language, enabling brands to create intelligent assistants that resonate with wider audiences. Its multichannel and multimodal capabilities also allow for text, voice, and visual interactions on any platform – most popularly WhatsApp – ensuring that companies can meet their customers where they are, in the language they understand best.
“Imagine a South Africa where companies can automate everyday tasks, improve efficiencies, and handle billions of messages seamlessly in any language. This is the future that Helm is working towards.”
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