Helm wins:

Best AI-Powered CX
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2025
South Africa

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INSIDE AI: The idea of iteration
Successful AI is not a once-off launch. Dawood Patel explores how continuous learning and iteration helped DStv Assist keep evolving long after go-live.
How to design an AI-driven customer experience that works beyond the demo
Successful AI-powered customer experience starts with a customer need. Explore the seven parts that turn a promising demo into a reliable service, from trusted knowledge and secure integrations to human handover and ongoing management.
Why South Africa needs a new generation of AI chatbots
Effective AI assistants in South Africa must be mobile-first, multilingual, properly integrated and designed around the realities of local customers.
INSIDE AI: What stalls AI projects
The technology may be ready, but the organisation is not always ready with it. Here are four non-technical barriers that repeatedly stall promising AI projects.
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